Privacy Policy
Your privacy and photo security are our top priorities
1. Introduction
Welcome to NewPic.io ("we," "our," or "us"). This Privacy Policy explains how Rivalout LTD collects, uses, and protects your information when you use our AI photo editing service.
2. Information We Collect
Personal Information
- Name and email address (for account creation)
- Payment information (processed securely through our payment providers)
- Communication records (support tickets, emails)
Photo Data
- Images you upload for editing
- Editing preferences and selections
- Processed photo results
Technical Information
- IP address and device information
- Browser type and version
- Usage analytics and error logs
- Advertising and measurement identifiers set by our third-party advertising and analytics providers (see "Cookies and Tracking" below)
- Referral information, where you reached us through an affiliate link
3. How We Use Your Information
We use your information to:
- Process and edit your photos using AI
- Provide customer support and account management
- Improve our service and develop new features
- Send important service updates and notifications
- Prevent fraud and ensure service security
4. Photo Security and Storage
Automatic Deletion
Your photos are processed securely and deleted from our servers as soon as your edit is delivered. We never use your images to train our AI, and we do not retain them for any purpose beyond producing your edit.
Encryption
All photo uploads and downloads use enterprise-grade encryption (AES-256). Your images are encrypted both in transit and during processing.
No Human Access
Your photos are processed entirely by automated AI systems. No human employees have access to view or download your images.
5. Data Sharing
We never sell, trade, or rent your personal information. We may share limited data only in these circumstances:
- Service Providers: Trusted third parties who help us operate our service, including payment processing, cloud hosting, email delivery, and the AI providers that perform the image processing itself
- Analytics Providers: Google Analytics (via Google Tag Manager) and Datafast, which receive usage and device data to help us understand how the service is used
- Advertising Partners: Google AdSense, which serves advertising on our pages and may use cookies and similar technologies to personalise the ads you see. See Google's disclosure for how Google uses this data.
- Affiliate Tracking: Rewardful, where you arrived through an affiliate link, to attribute referrals
- Legal Requirements: When required by law or to protect our legal rights
- Business Transfers: In the event of a merger or acquisition (with notice to users)
6. Your Rights
You have the right to:
- Access your personal data
- Correct inaccurate information
- Delete your account and data
- Export your data
- Opt out of marketing communications
- Object to, or restrict, processing of your data
- Withdraw consent where processing is based on consent
To exercise any of these rights, contact us at info@newpic.io. If you are in the UK and believe we have not handled your data properly, you have the right to complain to the Information Commissioner's Office (ICO).
7. Cookies and Tracking
We and our third-party providers use cookies and similar technologies in the following categories:
Strictly Necessary
- User authentication and session management
- Remembering your language and interface preferences
- Recording your cookie choice
Analytics
- Google Analytics, loaded through Google Tag Manager, and Datafast — used to measure traffic and understand how the service is used
Advertising
- Google AdSense — serves advertising on our pages and may set cookies to measure and personalise ads. Google's use of advertising cookies is described in Google's advertising policy, and you can manage personalisation at Google Ad Settings.
- Rewardful — attributes referrals from our affiliate partners
Analytics and advertising cookies are not strictly necessary to provide the service. You can control or block cookies through your browser settings, and you can opt out of personalised advertising through the Google links above. Blocking strictly necessary cookies may prevent you from signing in or editing photos.
8. International Transfers
Rivalout LTD is established in the United Kingdom. Your data may be processed in the United Kingdom, the European Economic Area, and the United States. Where data is transferred outside the UK or EEA, we rely on appropriate safeguards such as the UK International Data Transfer Addendum or the European Commission's Standard Contractual Clauses.
9. Data Retention
- Photos: Deleted from our servers as soon as your edit is delivered
- Account Data: Retained while your account is active, and deleted on request
- Billing Records: Retained for as long as required by UK tax and accounting law
- Support Records: Kept for 2 years for service improvement
10. Children's Privacy
NewPic is not intended for users under 13. We do not knowingly collect personal information from children under 13.
11. Changes to This Policy
We may update this Privacy Policy periodically. We'll notify you of significant changes via email or service notifications.
12. Contact Us
For privacy-related questions or concerns:
Email: info@newpic.io
Address: Rivalout LTD, London, UK
Data Protection Officer: Available upon request